Privacy Policy

We at XXX (XXX AB, 559391-8872), XXX Street Address, 211 29 Malmö, take data protection and the safeguarding of personal data very seriously and comply with all laws and regulations regarding data privacy. We continuously work to protect your information and act in accordance with your rights and applicable data protection legislation. This policy contains important information about how we process personal data. By accepting this policy on our Site in connection with a purchase or when providing personal information, you consent to the processing of your personal data in accordance with the information below.

How we collect and use information
The types of data we collect vary depending on how you use our services. The personal data we have about you is either provided by you directly, obtained from third parties, or collected when you use our website and services.

Activity on our website
See our cookie information to learn more about the data we collect when you visit our website. Read more about Cookies.

Registering for our services
The personal data we collect and process about you includes:

Name, address, contact number, email address and/or business address, as well as personal ID number or organization number.
We use this information to enter into agreements, deliver our services and products you choose to purchase, and for administration purposes (including invoicing and technical support). We process your information in accordance with applicable data protection laws, and this processing is necessary for us to fulfill our obligations under our agreement with you (our duty to deliver products).

Use of our e-commerce services
When using our services, we collect and process the following personal data:

Name, address, contact number, email address, IP address, logs of all correspondence between us, payment information, and user logs from our e-commerce platform, in accordance with our agreement.

We use this information for the following purposes:

  • To communicate with you. We may contact you via phone, email and/or mail for information, service matters, follow-ups or technical support. Important correspondence may be logged and can, in some cases, contain personal data.
  • To store and follow up on your order history. When you or another user places an order, we save the date, purchased products, delivery address, payment method, and username. You can access this history when logged into our e-commerce platform under your account section.
  • To offer Klarna’s payment methods at checkout, we may share your contact and order details with Klarna to assess which payment options are available and personalize the checkout experience. Your data is processed in accordance with Klarna’s privacy notice.
    We process your information primarily on the legal basis of our agreement with you.

Marketing
We collect and process the following data for marketing purposes:

Name, address, phone number, email address, country.
We may also record your activity and use of our services, as well as past purchases for the purpose of data analysis to improve our offerings.

We use this data to:

  • Conduct direct marketing of our products and services via email, mail, or telephone.
    If we have previously been in contact or if you are a customer, we may contact you with information (including special offers, discounts, and news) unless you have opted out. Every electronic communication includes an unsubscribe option. You can also email us at info@xxx.se to opt out of all further communication, including pricing information, company updates, and product/service news.

This use of personal data is permitted under data protection law. Marketing-related processing is mainly based on our legitimate interest, though it may require your consent in some cases.

Information obtained from third parties
We also collect and/or receive information from third-party partners such as search services, industry associations, etc., within the EU.

We use this information to market our products and services, unless you’ve opted out or previously requested not to be contacted. All our messages include an unsubscribe option. You can also email us at info@xxx.se to unsubscribe from all future communication.

Sharing your data
We never sell your data. However, we may share it with our parent company or partner firms to deliver our products and services. Some tasks require the involvement of other companies, and we share your data only with selected recipients who have legal or contractual obligations to protect it. These may include:

  • Authorities (e.g., Swedish Enforcement Authority) for debt recovery or legal processes
  • Shipping providers (e.g., DHL) for product delivery within the EEA
  • Payment service providers (e.g., Klarna) for transaction processing
  • Financial service providers (e.g., debt collection) for contract enforcement
  • Cloud service providers (e.g., Simply.com) for storing correspondence and executing agreements
  • Customer communication system providers for sending you emails and offers

This list is not exhaustive and may change over time.

Transferring your data to another country
We store your data in countries within the European Economic Area (EEA) or countries with adequate data protection. Where data is shared with companies outside the EEA or such countries, we require them by contract to protect your information similarly to how we do. You may request more details about these transfers, including copies of data transfer agreements.

Links on the site
Our site may contain links to other websites. This Privacy Policy only applies to xxx.se. When visiting another website, you should read its respective privacy policy. We are not responsible for how other websites handle your data.

Retention of your data
We retain your personal data for the purposes outlined in this document. If you choose to opt out of marketing, we ensure your data is not used for such purposes going forward. However, this means you will not receive any communications from us, including pricing and product updates.

When your data is no longer needed, we will securely delete it in accordance with our retention policy.

Security
We are committed to maintaining a high level of security for your personal data and have implemented appropriate technical and organizational measures to protect your data from unauthorized access, alteration, distribution, or destruction.

Contact and complaints
Email us at info@xxx.se if you have questions regarding this document or want to exercise your rights under data protection law.

If you have complaints or questions about how we process your personal data, please contact us and we will try to resolve the issue as quickly as possible.

Your rights
You have the right to:

  • Access your data
  • Correct inaccurate data
  • Have your data deleted
  • Restrict or object to our processing
  • Withdraw your consent
  • Opt out of future marketing
  • In certain cases, transfer your data to another party
  • Object to profiling and automated decisions

You may file a complaint with the supervisory authority at: https://www.datainspektionen.se

About this document
This Privacy Policy was last updated in August 2025. We reserve the right to update the content from time to time.